Get Your Digital House in Order!

The beginning of the year is a great time to get your digital house in order. Whether you are pursuing federal employment or employment in private, nonprofit or state and local sector, people are looking at your LinkedIn profile. Don’t get left behind. The market is highly competitive and we should use every advantage we can. And yes, I know the feds aren’t as active on LinkedIn as the private sector but this is changing rapidly.

LinkedIn is the premiere platform for jobseekers. You can argue that it’s good or bad but at the moment, this is the place to be digitally. Here are some ways you can optimize your LinkedIn account:

Basics:
  • Headline Strategy: Use all 220 characters with a formula: Current Role + Value Proposition + Target Keywords + Unique Differentiator
  • About Section: Structure with a hook, story arc, and clear call-to-action using the STAR method
  • Experience Optimization: Include 3-5 bullet points per role with quantified achievements and relevant keywords
  • Skills & Endorsements: Strategically order your top 3 skills and actively manage endorsements
  • Activity Publishing: Share original content 2-3 times per week during peak engagement hours (Tuesday-Thursday, 8-10 AM)
Advanced LinkedIn Features:
  • Use LinkedIn Creator mode for expanded content tools
  • Leverage LinkedIn Stories for behind-the-scenes content
  • Host LinkedIn Live sessions or audio events
  • Create LinkedIn newsletters for consistent thought leadership
  • Utilize LinkedIn’s SEO by including keywords in all sections
AI Prompts:
  • “Create a LinkedIn headline using the formula: [Current Role] + [Value Proposition] + [Keywords for target role] + [Unique differentiator] for someone targeting [specific position]”
  • “Write a compelling LinkedIn About section that follows the STAR method and includes keywords for [industry/role]”
  • “Generate 10 LinkedIn content ideas that demonstrate expertise in [field] and encourage engagement

Please note that some of these ideas are more important for some jobseekers (and those who want to stay put) than others. And of course, LinkedIn is changing all of the time. Regardless, the above represents a great way to start or improve your LinkedIn presence.

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Developing Strong Accomplishments

We are in a highly competitive job market; many employees do work that is similar to yours. How do you differentiate yourself? Through the use of accomplishments.

Accomplishments are different than duties; duties tell what you did; accomplishments tell how well you did it. Most employers want to see your successes—and hope that you will bring that same success to them!

One way to think about accomplishments is to use the CAR method. CAR stands for challenge-actions-result. Here are several examples:

Challenge: Accidents increased by 25% over the past year.

Actions: Updated internal safety plan, created and distributed a new safety guide for staff, and instituted new training program for employees to reduce accidents and injuries.

Results: In just 3 months, employee accidents were reduced by 30%–the lowest in more than 5 years.


Challenge: Customer complaints about slow response times.

Action: Developed a new ticketing system and trained staff on efficient workflows.

Result: Reduced average response time from 48 hours to 12 hours


Challenge: High costs in the supply chain.

Action: Negotiated new contracts with vendors and optimized inventory management.

Result: Cut supply costs by 15% annually


Ideally, the accomplishments you identify should relate to the role you’re pursuing. Here is a guide to writing CAR accomplishments:

  1. Identify the Challenge

Start by thinking about situations where you faced a problem, a goal, or a responsibility. The challenge doesn’t have to be dramatic—it could be anything from improving a process to meeting a tight deadline.

  • Describe the Actions You Took

Next, explain what you did to address the challenge. Focus on your specific contributions, not just what the team did. Use strong action verbs like improved, initiated, created, led, or developed.

  • Show the Results

Finally, describe the outcome of your actions. Whenever possible, quantify your results with numbers, percentages, or other measures. If you can’t quantify, describe the positive change or recognition you received.

CAR accomplishments are not just for your resume; they work for interviews as well. Using strong accomplishments—and quantifying your impact—on the challenges you faced, the actions you took, and the results you achieved, you’ll present yourself as a proactive and successful candidate—exactly what employers are looking for!

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Ready To Quit? Consider These Things First

Many of us fantasize about quitting our jobs—usually in a moment of pique or fear. Over the last several weeks, many federal employees I have spoken with are seriously considering their options. Before quitting impulsively, consider the following:

  • Do you have a real plan? Have you mapped out your job search strategy? Have you assessed exactly what you’re looking for in your next job? Are you willing to move if necessary? Go into an office fulltime? Before you start to look for your next position, decide what is most important to you so you have clear parameters for your search.
  • Do you have another job lined up? If not, how quickly (realistically) do you think you can land another job? Can you afford to be unemployed? If so, for how long? Do you have high monthly payments? Have you created a budget?
  • Are your salary expectations for your next role realistic? No hiring manager cares what you “need” to make…they’re only interested in what they think the job (and you) are worth. If you work in a niche industry (such as astrophysicist) or high demand occupation (like cybersecurity), you’re more likely to be able to negotiate a high salary.
  • Is your resume updated and your LinkedIn robust? These are critical tools in every job seeker’s toolbox.
  • Have you removed your personal documents, emails, and contact information from work systems? If not, this is something you want to do before announcing your resignation. And of course, you’ll need to follow your organization’s rules regarding what documents belong to the organization.
  • Determine if there are ethics / conflict of interest rules which need to be followed as you search for your next role? Make sure you understand any restrictions on your search before getting started.
  • Review your medical and other benefits. How will you cover your health insurance if you are unemployed? Yes, you will likely be eligible for COBRA but do know that premiums may be much higher than what you ar used to. Have you taken a loan against your 401 (k) or Thrift Savings Plan (TSP)? How will you repay it? What are your options to rollover your 401 (k)?
  • Is this the right time to leave? Have you appropriately considered your options? What do you have to lose /gain by leaving? Would some time off help you gain some perspective?

Whatever you decide, make sure that your decision is well considered and if you do decide to leave, do so with grace and professionalism.

Looking For A Job While Still Employed?

The best time to look for a job is when you already have one. No hiring manager purposely decides to hire someone who is unemployed. Keeping your options open and making sure that you’re paying attention to what’s going on and having a resume ready to go is called “career cushioning;” something that should be part of your career strategy.

Here are some strategies for career cushioning:

  • Monitoring the job market
  • Preparing/updating job search documents and LinkedIn profile
  • Networking with recruiters and others who can assist with a job search
  • Arranging for informational interviews to learn more about an organization
  • Activating job search alerts and browsing job listings
  • Creating a target list of prospective employers
  • Applying for jobs
  • Researching opportunities in new career fields
  • Inventorying your skills and interests for alignment with future opportunities
  • Improve your personal brand by increasing your online visibility (blogging, social media engagement, etc.)
  • Upskilling/reskilling/training
  • Starting a side hustle that could become a job/career or taking on freelance work
  • Working with a resume writer and/or career coach

One of the most important parts of career cushioning is protecting your future.

  • What kind of job or career do you see yourself in a few years down the road?
  • What skills would that job or career require?
  • What steps do you need to take today to prepare yourself for a job search tomorrow or in the near future?

One key tactic for setting yourself up for success is networking. Connecting with individuals inside and outside your field can help you land your next role. Networking can help you identify unadvertised job opportunities, connect with recruiters and hiring managers, and learn more about an organization before you apply for an advertised opening.

Especially when pursuing a confidential job search, networking can help open door to finding the next job opportunity. No longer does networking mean just attending industry conferences and trade shows — connecting with contacts on LinkedIn and using LinkedIn messages to stay in touch can be just as effective.

Even if your position isn’t threatened, career cushioning is a smart strategy to ensure you’re being paid a market rate and you’re ready for an opportunity if it arises.

If you’re looking to learn even more, check out our other career resources.

Thinking About Signing Up For A Self-Study Program To Advance Your Career?

There are a number of online certification programs that can help you increase your skills and knowledge base, and perhaps your career. Here are some pros and cons to signing up for one of these programs:

Pros:

  • Many of these programs offer affordable, self-study options for continuing education and professional development.
  • These certificate programs can be an option for those seeking to boost their qualifications for an entry-level position in the field.
  • Once completed, you can add your new credentials to your resume and LinkedIn profile.
  • Completing the certification can prepare you for other certification programs and/or provide college credit at certain institutions.
  • Financial aid may be available for some programs (a discount off the cost of the course). You can complete an application that includes information about your educational background, career goals, and financial circumstances.
  • Your current employer may reimburse you for completing the certification.
  • Completing a certification demonstrates your commitment to taking responsibility for advancing your career.

Cons:

  • The certificate itself may not be enough to secure an interview or a job.
  • Certification is not a substitute for a relevant degree or direct work experience.
  • Some people who have completed the course say that the coursework was too broad or generalized to be useful.
  • Because the courses that make up the certifications are self-paced, you must be self-motivated to watch the videos, take the quizzes, and complete the exercises.
  • The cost may vary significantly; make sure you understand whether the course is offered on a platform that requires a subscription or is a flat fee. If you complete the certification but forget to cancel your subscription, you will pay significantly more for the certification.

Check out our self-paced online courses based on our training programs to learn how to Prepare a Federal Job Application and Prepare a Senior Executive Service Package!

Should It Stay or Should It Go?

Hardly anyone likes to write a resume. One thing to think about is what to include—and what to leave out. Let’s look at both:

What should I include in a federal resume?

Federal jobs often require that you have experience in a particular type of work for a certain period of time. You must show how your skills and experiences meet the qualifications and requirements listed in the job announcement to be considered for the job.

  • Include important contact information. Don’t forget to add current contact information. Most job applications require this information:
  • Address
  • Email
  • Phone number

Read the job opportunity carefully to make sure you have included all required contact information.

  • Include dates, hours, level of experience and examples for each work experience. For each work experience you list, make sure you include:
  • Start and end dates (including the month and year—some agencies require the days too!).
  • The number of hours you worked per week.
  • The level and amount of experience—for instance, whether you served as a project manager or a team member helps to illustrate your level of experience.
  • Examples of relevant experiences and accomplishments that prove you can perform the tasks at the level required for the job as stated in the job announcement. Your experience needs to address every required qualification.
  • Include volunteer work and roles in community organizations. Don’t limit yourself to only including paid work experience. Include relevant volunteer work or community organizations roles that demonstrate your ability to do the job.

What should I leave out of my federal resume?

Do not include the following types of information in your profile or resume:

  • Classified or government sensitive information
  • Social Security Number (SSN)
  • Photos of yourself
  • Personal information, such as age, gender, religious affiliation, etc.
  • Encrypted and digitally signed documents

Following the rules for federal applications—all of which are clearly outlined in every job announcement—will help your resume receive the attention it deserves!