I know I could do the job…if only they’d give me a chance!

I wish I had a dollar for every time a client made the above comment. While I have no doubt that the comment is true, we are currently in a buyer’s market—where hiring managers have lots of choices to make among candidates. While it is certainly possible for a hiring manager to pick someone based on their potential (especially for jobs above the entry level), in my view, it is unrealistic to expect hiring managers to do this. Let’s think about this for a moment…

Most job postings specify the criteria the hiring organization is looking for—whether through specialized experience and the occupational questionnaires in the federal government, or in a section in a private section posting that says something along the lines of, “The ideal candidate will have…” All applicants should carefully review the qualifications required. If the posting asks for 10 years of experience and you have 6, you are not likely well qualified. Or, if your experience is in a different area all together, while again, you may the basic qualifications (like a degree), you are not likely to have the specialized experience required.

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Validating Your Experience—Third Party Endorsements

We have talked about the importance of documenting your experience on your resume and through your cover letter. In addition to documenting your experience through achievements and metrics, another way to demonstrate your expertise and effectiveness is through third party endorsements. There are several ways to approach this:

  • Consider featuring a quotation from a recent performance evaluation or award recommendation on your resume. On a USAJOBS resume, you could call it a Supervisory Endorsement and put it in the Additional Information Section of USAJOBS. Be sure to identify where the quote came from (e.g., Recent Performance Evaluation) and identify the source, either by name or title. Here’s an example:

“Branch Chief Smith is keenly versed on all laws, regulations and policies relevant to the program. He is working diligently to transform the operational paradigm from solely security to a frontline/investigative methodology…and to retool training…He is an expert on the science that distinguishes DHS’s program from all others, particularly in the area of guarding against cross contamination.” 2016 Performance Review.

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Be Sure To Document Temporary Federal Assignments

It is not uncommon for federal employees to be detailed to a higher grade or different position and then want to use that detail or temporary assignment as creditable experience when applying for a new position or a promotion, but you must document it properly in order to include in your application.

The Office of Personnel Management (OPM) assumes that employees gain experience by performing duties and responsibilities appropriate to their official position description, occupational series, and grade. If you want to be credited for experience outside your official position description, whether at a higher grade or in a different job series, your temporary work must be appropriately documented.

Such documentation could include a SF-52 or SF-50 that documents an official detail or assignment. It could also include a signed letter from the employee’s supervisor.

That letter must state the nature and length of the temporary assignment / detail, whether the duties performed were full- or part-time, and the percentage of time other duties were performed. The documentation should be included in an employee’s Official Personnel Folder (OPF).

Employees should submit the official documentation, along with their resume, when applying for positions where the temporary experience may be needed to support their application.

Start a Career Portfolio to Track your Achievements

What is a Career Portfolio? In essence, a career portfolio is your personal record of achievements—specific examples of when you have demonstrated your knowledge, skills, and abilities; these can include work samples, copies of your annual self-assessments or accomplishment reports, your resume, professional bio, and references you may have with up-to-date contact information, and copies of your performance evaluations. Other things you may want to keep in your portfolio might be copies of certifications / licenses you have received, publications, award write-ups, a professional headshot, and assessments you have taken (Myers-Briggs Type Instrument, DiSC, etc.). And, if you are involved in volunteer or related activities, don’t forget to keep relevant information about those as well.

Why Should I Create a Career Portfolio?

Getting in the habit of collecting this information is important; this way, when updating your resume or preparing for an interview, you’ll have everything you need in one place. And, it will keep you from forgetting some of the important contributions you have made. Finally, your portfolio provides that actual proof of your achievements.

How Should I Maintain My Career Portfolio?

Depending upon your job, you may want to keep your portfolio in hard-copy and offer to share it in person. You may also want to consider whether you want to create a personal website; obviously, if you do this, many people will have access to your information so be sure to remove Personally Identifiable Information (PII) and of course, nothing proprietary or classified should be posted. Another idea is to maintain your portfolio using Dropbox or Google Drive. Using these tools will allow you to control access to your information.

LinkedIn is another way to share carefully curated parts of your portfolio. The more you use LinkedIn, the more likely you are to come up in the site’s algorithms. And if you are pursuing private sector opportunities, LinkedIn is essential. It is a professional way to establish an online presence, create your brand, and establish yourself as an expert. Again, be sure scrub your documents of any PII or other inappropriate information before posting.

Updating Your Career Portfolio

Your career portfolio should not be a “one and done;” instead, you want to keep your portfolio up-to-date, weed out the old and no longer relevant, and focus on those items that will help you further your career. Only publicly share that information that is relevant and supports your career goals.

When applying for a federal job, think like a hiring manager

Federal government hiring is based on hiring the best qualified, which makes it difficult to justify hiring people without all of the qualifications required and/or those whose experience is quite dated. For a successful job search, you need to be strategic about what you apply for. Do not waste your time applying for “everything;” instead, focus your efforts on those opportunities where you are a perfect (or nearly perfect) match for the stated criteria.

I wish I had a dollar for every time a client who complained: “If only they gave me a chance, I could prove I can do the job!” While I have no doubt that the comment is true, we are currently in a buyer’s market—where hiring managers have lots of choices to make among candidates. While it is certainly possible for a hiring manager to pick someone based on their potential (especially for jobs above the entry level), in my view, it is unrealistic to expect hiring managers to do this. Let’s think about this for a moment…

Most job postings specify the criteria the hiring organization is looking for—whether through specialized experience and the occupational questionnaires in the federal government, or in a section in a private section posting that says something along the lines of, “The ideal candidate will have…” All applicants should carefully review the qualifications required. If the posting asks for 10 years of experience and you have 6, you are not likely well qualified. Or, if your experience is in a different area all together, while again, you may the basic qualifications (like a degree), you are not likely to have the specialized experience required.

In most job sectors, organizations receive hundreds, if not thousands of applications. The first screen is of those who do not meet even most the basic qualifications (like the 10 years’ experience mentioned above). The next screen is for those who are a match for all of the criteria. While you may match half the criteria desired, from a hiring manager’s perspective, why should they pick YOU, when they can have someone who (at least on paper) is a 100% match? And from a fairness perspective, if they considered your application with only half the qualifications, they should also consider everyone else who has only half the qualifications…

A related question I receive is along the lines of, “I did exactly what they’re looking for 15 [or 20 or more] years ago, how come I’m not been called for an interview?” While in this circumstance you may have all of the qualifications, your experience is dated. And again, from a hiring manager’s perspective, would you want to talk to someone who is doing the job now, or someone who hasn’t done it in 15 or more years? Think like a hiring manager next time you apply for a federal job and increase your chances for an interview!

Develop a Social Media Plan for your Career, Part 2

LinkedIn is the most important part of a social media strategy in terms of your career, but let’s look at the last part of a strong social media plan.

STEP FOUR: Update Your Other Social Media Profiles 
Take some time to make sure that your other non-LinkedIn social media platforms are up-to-date. Review your profile photos and background images. For consistency, consider changing your profile photos on all of your social media accounts to the same (professional) photo. This can help the person looking for you to identify that they have the right person — especially for social media accounts that you want them to be looking at.

Also review any photo galleries associated with your account (for example, on Twitter and Facebook). Delete any controversial or offensive photos. (Remember, they won’t be gone entirely from the Internet, but at least they won’t be as easy to find.) Do the same for any potentially offensive content you have posted.

STEP FIVE: Deliberately Cultivate Your Online Presence 
One of the best ways to boost your online profile is to curate your profiles. For the platforms you have decided to concentrate on, develop a schedule for adding new content that will enhance your social media presence.

For example, if you can commit to it, a personal blog is an excellent way to establish thought leadership and enhance your career prospects. However, you must be willing to post regularly — for example, once a week, or twice a month.

The first thing to do is to pick one platform to be your “home base.” This is where you will spend the majority of your time and effort. For many jobseekers, that’s LinkedIn, because it offers the best opportunity to connect with potential hiring managers and recruiters. Others may be more comfortable with Twitter, Facebook, or a blog. It doesn’t matter so much which platform you choose as that you choose a platform.

Set goals for yourself — what do you want to show up when you Google yourself? If you want your blog to rank higher in Google’s search results, you’ll need to spend some time developing and curating content, populating the profile, and engaging in activities that will increase the Search Engine Optimization (SEO) of the blog.

If you’re not engaging in a confidential job search, use your social media profiles to let people know you’re looking — and to ask for specific help in identifying your next opportunity or employer.

If you identified any “gaps” in your online presence as part of your social media audit, join those social media networks and set up your profile and begin adding content to your account.

Finally, make engaging on social media a daily habit. You don’t have to spend hours each day building your online presence. You can spend as little as 15 minutes a day — or an hour a week — on your social media.

Here are some daily activities to consider:

  • On LinkedIn: post a status update, check out the activities in your relevant Groups, make 1-2 new connections, “follow” a company you’d like to work for, and reach out to 1 existing connection (either by commenting on their status update, sending a message, or using LinkedIn’s “keep in touch” reminders to “like” or “comment” on your connections’ activities.
  • On Facebook: post a status update, “like” the page of a company that you’d like to work for, and friend someone you used to work with (or send a message to someone you’re already friends with who might be able to help you with your job search).
  • On Twitter: follow a company you’re interested in working for, tweet something job-related (make sure it’s positive in tone, not negative!), and retweet something interesting.
  • On Pinterest: see if there are any boards related to your industry and follow one or more of them; research to see if a company you’d like to work for has a board, pin something career-related to one of your own boards, and connect with two new people.
  • On your blog: Write a blog post, respond to comments, add a resource, or find a previous blog post that you can share to one of your other social media platforms. Research relevant blogs in your industry and sign up for email or RSS notifications for new posts. Comment on a blog post.

These are just a few of the possible activities you can consider each day. Another thing to consider is pre-scheduling content. You might write your blog post for the week on a Saturday, but schedule the post to publish on the following Tuesday morning at 10 a.m.

Remember this advice: “It doesn’t matter so much what you do, as that you do.” Don’t substitute social media activity for other actions related to your job search, but recognize that social media can help you build your network and keep yourself “top of mind” with people who are in a position to hire you, or help you identify possible job opportunities.